Why Brand Visibility is Important for Startups
The primary reason why businesses are started is to offer service in exchange for money. The act of creating awareness and making your bu...
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Digital Marketing Penetration in Africa
Digital marketers in Africa hold the key to growth of the industry, as a result, it is of uttermost importance that they do everything...
Search Engine Optimization and Lead Generation Strategy
Search Engine Optimization (SEO) is a buzzword frequently used in digital marketing circles. Regardless of the deluge of information a...
Digital Marketing 101: Simple Steps for Beginners
These simple steps for beginners unravels the mystery, which many believe surrounds digital marketing, because quite a number of people ...
Zero Budget Online Business for Entrepreneurs
Life often throws opportunities at us, but only quite a few people are able to identify and seize the opportunity, because, we are bus...
Mobile Marketing takes Front Stage
The Internet is the single largest and most accessible marketplace in the world and about 90% of this market is dominated by users of m...
Social Media and Web Optimization Algorithm
Social media pages play an important role in the rating of your website, because, social media engagement is an integral part of the ...
The Rising Profile of Bloggers in Africa
The growth of blogging worldwide is quite amazing. At present, the number of blogging sites in the world, according to Growthbadger's ...
The Future of Digital Marketing in Africa
Digital marketing industry in Africa is driven mostly by a small number of young men and women who are in the informal sector and just...
Scale Up Your Website to Improve Sales
Don't just create a website, optimize it! The scale of growth of businesses with online presence as against those that does not have ...
Multi-Channel Content Marketing and Reasons for Failure
Digital marketing is the most effective advertising method. It provides a wide variety of channels, which can be used separately or in ...
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